Cookie Policy

At BL Atlas, a trading name of BL Prime Limited, we use cookies and similar technologies to help our website operate effectively, understand how visitors use our website, and improve the experience we provide to our customers.

This Cookie Policy explains what cookies are, how we use them, the types of cookies we may use, and the choices available to you when visiting our website.

1. What Are Cookies?

Cookies are small text files placed on your computer, tablet, or mobile device when you visit a website. They allow websites to recognise your device and remember certain information about your visit.

Cookies help websites function properly, improve performance, analyse visitor behaviour, and provide a better user experience.

Cookies do not normally identify you personally. Instead, they collect information about how visitors interact with a website.

2. How We Use Cookies

We use cookies and similar technologies for the following purposes:

3. Analytics and Website Improvement Tools

We use trusted analytics tools to understand how visitors interact with our website and to improve the quality of our online experience.

• Google Analytics: We use Google Analytics to understand website traffic, including visitor numbers, pages visited, traffic sources, general location information, and website usage patterns. This information helps us understand customer interests and improve our website.
• Microsoft Clarity: We use Microsoft Clarity to understand how visitors interact with our website. This may include insights such as clicks, scrolling behaviour, navigation patterns, and general user interactions. This helps us improve website design, usability, and the customer journey.

These services may use cookies or similar technologies to collect information about website usage. The information collected is generally analysed in an aggregated manner and is not intended to directly identify individual visitors.

4. Third-Party Cookies

Some cookies may be placed by trusted third-party providers that support our website operations and analytics activities.

These providers may process information according to their own privacy and cookie policies. We recommend reviewing their policies for further information about how they handle personal data.

5. Managing Cookies

You have control over the cookies stored on your device. Most internet browsers allow you to:

• View cookies stored on your device.
• Delete existing cookies.
• Block cookies from being stored.
• Receive warnings before cookies are placed.

Please note that disabling cookies may affect certain website functions and may prevent us from understanding how visitors use our website.

6. Your Privacy

Any information collected through cookies and analytics tools is handled in accordance with our Privacy Policy.

We are committed to using information responsibly and only collecting data that helps us improve our services, operate our website, and provide a better travel planning experience.

7. Changes to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in the technologies we use, improvements to our website, or changes in legal and regulatory requirements.

Any updates will be published on this page with the revised date.

8. Contact Us

If you have any questions about this Cookie Policy or how we use cookies, please contact us

BL Atlas
Trading name of BL Prime Limited

Last updated: July 2026